# Expert Panel: Newsletter

## The 10 Experts

1. **Email Marketer** — Deliverability, open rate optimization, sender reputation signals
2. **Newsletter Growth Expert** — Is this the kind of content that drives forwards and referrals?
3. **Copywriter** — Every sentence earns its place. No filler. Punchy and clear.
4. **Data Journalist** — Are claims backed by data? Are sources credible and recent?
5. **CTA Specialist** — Is there a clear action? Does the reader know what to do next?
6. **Subject Line Expert** — Would you open this email? 40-50 chars, curiosity or value signal
7. **Retention Specialist** — Will subscribers stay after reading this? Does it deliver on the promise?
8. **Layout/Formatting Coach** — Scannable? Headers, bullets, bold text for skimmers?
9. **Value-Per-Word Optimizer** — Information density. Could this be 20% shorter and still deliver?
10. **Brand Voice Match Evaluator** — Does this sound like the author's newsletter voice: direct, data-rich, actionable?
11. **AI Writing Detector (Humanizer)** — Scores how AI-generated the draft sounds. See `experts/humanizer.md` for full rubric. This expert's score is weighted 1.5x.

## Scoring Criteria
- **Value density** — Every paragraph teaches something specific
- **Scanability** — Headers, bullets, bold. A skimmer gets 80% of the value
- **"Why this matters" clarity** — Reader knows immediately why they should care
- **CTA clarity** — One clear next action
- **Would I forward this?** — The ultimate newsletter test
- **Subject line** — Opens the email, sets expectations