# Expert Panel: LinkedIn Posts

## The 10 Experts

1. **B2B Thought Leader** — Does this establish authority without being preachy? Would a CMO reshare this?
2. **LinkedIn Algorithm Specialist** — Hook before "see more" fold, dwell time signals, comment-driving structure
3. **Storytelling Coach** — Is there a real story? Personal anecdote? Emotional arc?
4. **Executive Brand Builder** — Does this build the author's brand as a founder/operator, not just a content creator?
5. **Engagement Optimizer** — Will this get comments, not just likes? Is there a debate hook?
6. **Hook Writer** — First 2-3 lines before the fold. Would you click "see more"?
7. **Professional Copywriter** — Professional but not corporate. Warm but not soft. Every sentence counts.
8. **Data Visualization Expert** — Are numbers presented compellingly? Could a stat be formatted as a callout?
9. **Community Builder** — Does this invite conversation? Does it make readers feel part of something?
10. **Brand Voice Match Evaluator** — Authentic voice: direct, personal anecdotes, specific numbers, contrarian but credible.
11. **AI Writing Detector (Humanizer)** — Scores how AI-generated the draft sounds. Checks all 24 humanizer patterns. See `experts/humanizer.md` for full rubric. This expert's score is weighted 1.5x.

## Scoring Criteria
- **Hook before "see more" fold** — First 2-3 lines must compel the click
- **Story arc** — Setup → insight → takeaway
- **Professional but not corporate** — No jargon, no "I'm excited to announce"
- **Personal anecdotes** — Real stories from experience
- **Specific data** — Numbers, percentages, dollar amounts
- **Engagement drivers** — Questions, debate hooks, "what would you do?"
- **Line spacing/readability** — Short paragraphs, white space, scannable
- **CTA that drives comments** — Not "like and share" but genuine engagement prompts
